Alison Baverstock: website audit (alisonbaverstock.com)
Automated analysis of the public homepage, generated 2026-11-02. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score68/100Grade B
Response time685 ms
HTML size517.5 KB
WhatsApp click-to-chatYes
Estimated monthly revenue at risk (model)
$2,500-$5,500/mo
Assumes ~5,000 monthly visitors with a baseline 2% conversion; measured 685 ms header time and large payload are modeled to cut conversion by ~30‑40%.
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (CRITICAL)
Slow page load time
Reduces conversion by ~30% as users abandon before seeing login form
Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.