Basil Interiors: website audit (basilinteriors.com)
Automated analysis of the public homepage, generated 2026-11-01. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score78/100Grade D
Response time971 ms
HTML size192.4 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)
$8,000-$12,000/mo
Assumes ~5,000 monthly visitors, $150 average value per qualified lead, and that measured slow header response, missing mobile viewport and lack of instant‑chat CTA cut conversion from a typical 2% to ~0.6%.
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (HIGH)
Slow header response (971 ms)
Elevates bounce, especially on mobile where users expect sub‑500 ms loads
Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.