Burges Salmon: website audit (burges-salmon.com)
Automated analysis of the public homepage, generated 2026-11-03. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score65/100Grade B
Response time117 ms
HTML size184.5 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)
$2,000-$5,000/mo
Assumes ~5,000 monthly visitors, 2% baseline conversion to client inquiries, and that measured load time and missing WhatsApp each reduce conversion by ~0.5%.
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (HIGH)
Heavy script load (28 tags)
Slows rendering and raises bounce, especially on mobile
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