Aether Radar / Website audits

Butterfield Domain Sales: website audit (butterfield.co.uk)

Automated analysis of the public homepage, generated 2026-11-03. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.

Friction score58/100Grade C
Response time489 ms
HTML size2.0 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)

$1,200-$3,600/mo

Assuming 5,000 monthly visitors, a baseline conversion of 0.5% ($100 average sale) and that the measured load time, script load, and missing contact option cut conversions by roughly 30%.

Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.

Primary issue (CRITICAL)

Page load speed

Visitors may abandon before seeing the offer, reducing conversions by an estimated 10-15%

Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.