Aether Radar / Website audits

Flat Iron Steak: website audit (flatironsteak.co.uk)

Automated analysis of the public homepage, generated 2026-11-03. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.

Friction score72/100Grade B
Response time734 ms
HTML size126.2 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)

$1,200-$3,800/mo

Assumes ~3,000 monthly visitors, 2% baseline reservation conversion, $100 average reservation value, and that measured load time & missing WhatsApp each cut conversion by ~0.5% each

Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.

Primary issue (CRITICAL)

Slow page‑load (734 ms)

Users abandon before seeing menu or booking form, reducing reservations

Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.