Mackenzie Jones: website audit (mackenziejones.com)
Automated analysis of the public homepage, generated 2026-11-02. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score55/100Grade C
Response time413 ms
HTML size214.4 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)
$6,000-$10,000/mo
Assumes ~5,000 monthly visitors, 2% baseline conversion to qualified leads, average revenue $200 per lead, and that measured load time, script bloat and missing WhatsApp reduce conversion by 30‑50%
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (CRITICAL)
Page Load Performance
Slower perceived speed raises bounce and drops lead form completions
Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.