Pinsent Masons: website audit (pinsentmasons.com)
Automated analysis of the public homepage, generated 2026-11-03. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score58/100Grade B
Response time478 ms
HTML size710.8 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)
$2,000-$5,000/mo
Assuming ~5,000 monthly visitors, a baseline 2% lead conversion, and that the measured 478 ms header latency plus 710 KB page size reduces mobile conversion by ~0.5%.
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (HIGH)
Heavy page weight (710 KB HTML)
Slows load, especially on mobile, decreasing form completions.
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