Russell Cooke: website audit (russell-cooke.com)
Automated analysis of the public homepage, generated 2026-11-03. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score48/100Grade B
Response time106 ms
HTML size225.9 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)
$2,500-$5,000/mo
Assumes 5,000 monthly visitors, 2% baseline lead conversion, 0.5% drop from missing WhatsApp and 1% from heavy script load.
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (HIGH)
Missing instant messaging channel
Potential leads abandon before contact
Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.