Aether Radar / Website audits

Smiledesign Dental: website audit (smiledesigndental.co.uk)

Automated analysis of the public homepage, generated 2026-11-02. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.

Friction score68/100Grade C
Response time282 ms
HTML size673.6 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)

$12,000-$20,000/mo

Assumes ~4,000 monthly visitors, 4% baseline appointment‑booking conversion, and that measured load‑time, heavy page weight and missing instant‑chat channel reduce conversions by ~25%

Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.

Primary issue (HIGH)

Excessive page weight & script count

Slows load on mobile, increasing bounce and reducing trust

Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.