The Aesthetic Room: website audit (theaestheticroom.co.uk)
Automated analysis of the public homepage, generated 2026-11-02. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score68/100Grade B
Response time134 ms
HTML size189.4 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)
$4,500-$7,500/mo
Assuming 4‑6k monthly visitors, $150 average revenue per booking, and the measured friction (no WhatsApp link, heavy script load, large HTML) cuts conversion by ~0.8‑1% versus a 2% baseline.
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (CRITICAL)
Missing WhatsApp click‑to‑chat
Potential patients cannot instantly message, leading to drop‑off before booking
Own this site or sell web services? The full dossier includes all 3 fixes and ready-to-send outreach copy.