The Wolseley: website audit (thewolseley.com)
Automated analysis of the public homepage, generated 2026-11-03. Measured values below are real; money figures are modeled estimates, not the company's actual revenue.
Friction score70/100Grade C
Response time1296 ms
HTML size25.1 KB
WhatsApp click-to-chatMissing
Estimated monthly revenue at risk (model)
$2,000-$5,000/mo
Assuming 12k monthly visitors, 2% baseline conversion, and each 100 ms of extra load time reduces conversion by ~0.05%.
Disclaimer: Cifras de pérdida estimadas mediante simulación de coste de oportunidad y benchmarks de conversión por latencia técnica; no constituyen registros contables ni analíticas privadas.
Primary issue (CRITICAL)
Slow server response time (1.3 s)
Reduces conversion by up to 1.5% per 500 ms delay.
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